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Product Details: Johnson's baby powder keeps baby's skin comfortable and dry. When a baby is born, their skin is at its most delicate. That's why we have improved our formula so they are now even more gentle for all. Our JOHNSON'S baby powder is made from 99% natural powder, designed to keep baby's skin dry, fresh and comfortable. Helps protect skin from chafing -No added parabens, dyes & phthalates Directions: Ensure skin is dry and clean. Apply gently over the entire body.